Friday, 27 October 2017

What Makes Apple a Great Brand? It’s Secret to Success

Apple is one of the highest valued companies in the world. Love them or hate them, there’s a lot to learn from their success. Let’s refer to a few secrets to its success:


1. Consistency

The reason why Apple announcements are so widely awaited is because they are consistent with the things they have been doing. In a decade, it has introduced 4 products - iPod, iTunes, iPhone and iPad, and none failed the market.

It’s a well understood fact that in life and in business, your brand is what you do consistently. Apple is known to deliver high end, high quality, desirable products only. When you are not consistent, you must work much harder to win people’s attention each time. Most companies have to plead the customers to buy their products, while Apple gets thousands of pre-orders on its products that are yet to be launched.

The law of consistency applies here. Consistent deliveries prize your work in advance. Your reputation will accelerate your successes, but to obtain this level of consistency, you need to learn the focus the company boasts.

2. Focus

Apple makes a handful of products. This is the first thing Steve Jobs did on his return to Apple. He reduced their computing line to just four models: 2 laptops and 2 desktops, aiming to make each of them best in class.

To be consistent, you need to focus. Withdrawing yourself out is an assured means of mediocrity, even for a billion dollar business. Unfortunately, as we become successful, we all tend to diversify. Companies and people are persistently affected by demands to do more. Most surrender to these demands, and are weakened, one distraction at a time.

The lesson you should learn here is to do the opposite. Take advantage of your successes to narrow your focus. Say no to everything, and concentrate on choosing the right things.

3. Choosing the Right Things

In the beginning, many of Apple’s best choices were criticized, but later proved to be really insightful. An example of this criticism is the iPhone. The iPhone was launched with a seemingly primitive ‘one app at a time’ model. Apple basically wanted to outweigh its cons with its benefits of simple user interface, better battery life, non-removable batteries, App Store and a lot more.

4. Distinction

The official tag line of Apple was ‘Think Different’ and the company made sure that they stood up to it. Their products stand out amongst a sea of rivals.

The best kind of distinction is the kind that makes your customer feels distinctive. Apple has managed the trick of making themselves the leaders of the mobile and the computing world, without limiting themselves to the top 1% of earners. Apple’s peculiarities were in making the right choices and thus stimulate desirability.

5. Desirability

Apple is the master of creating what people want. It is an often overlooked business maxim that
Product Desirability = Profitability.

Through a remarkable fusion of focus, consistency, choosing the right things, offering distinctive products, Apple has built a brand cachet that any company could kill for.
This sounds really obvious, but the majority of the writers, playwrights and poets could trait their failures to basically never creating things that people want.

What Next?

All this points the approach for Apple’s prospective downfall. If they surrender to pressure they might start broadening their horizons, saying yes to more but dropping the focus. As foes get better at replication, they risk losing their distinction.

The biggest threat to Apple comes from within. It has built itself on the highest expectations, and if they should fail, they have a long way to fall.

Presently, Apple is the most valued company in the world. About 15 years ago, it was almost bankrupt. Whatever success it has today, it has earned it all. All it took was a consistent, focused viewpoint of saying no, chose the right things and built distinctive products that were desired by all.


Need more information? Contact JemJem, top online retailer of refurbished apple devices in the USA. 

Thursday, 3 August 2017

4 Ultimate Ways to help you Identify Refurbished iPhones

Buying an iPhone? How do you know if it is a new or a refurbished one? While both the counterparts are great to use, as a buyer you should be aware about the authenticity of the product you are paying for.

Here are a few tips to follow to identify a refurbished iPhone:

#1 Check the Certification Seal

To check if an iPhone is new or refurbished, the first thing you need to do is to check the certification seal on the package of the device.

#2 Examine the Packaging and the Box

If the iPhone you are buying does not have the original packaging or is without any packaging at all, it obviously is a refurbished phone. These phones often come in white boxes or simple packages.

#3 Check the Serial Number of the iPhone

Generally, the serial number contains the most vital information that determines if the device is refurbished. Once you have the phone in your hands, look for the serial number in the General settings of the iPhone (Settings > General > About > Serial Number). If the phone is off, you can also access the SIM tray to locate the serial number of the phone (the number is directly printed on the original SIM tray of the phone).

#4 Analyze the Serial Number Further

The digits of the serial number show when the iPhone was restored and delivered. The serial number of a refurbished iPhone, in case begins with ‘5’. Now see the third digit, it indicates the last digit of the year in which the iPhone was manufactured. Let’s say, the third digit is 9, it means the device was assembled in 2009. The succeeding digits, fourth and fifth, serve as an indicator of the week of the year in which the phone was manufactured.

A few advantages of buying a refurbished iPhone:

#1 The Price

The main reason why people prefer buying a refurbished device is because of their lower costs. You get the latest technology product with perfect working at hugely discounted prices, definitely more than a tech geek could ask for.

#2 The Variety

When buying a refurbished phone, you get numerous choices as compared to what you get when cataloguing through the newest models in a marketplace. This way, you are likely to find a phone that meets your needs in actual than settling for something prosperous that you might not even use.

#3 Customer Adherence

As mobile phone designs come and go in the market, there is a possibility that your favorite model may no longer be manufactured by the company. Like, you could be fond of iPhone 5, but we all know it has been discontinued from the market. By opting for a refurbished iPhone 5, you can get your favorite phone for a fraction of its original cost.

#4 Shorter Contracts

By buying a refurbished iPhone, you can reduce the cost of your phone service provider bill substantially. Since you will not have to cover the cost of a pricey new phone, you can lower the overall cost of your monthly phone bill.  With a short term contract, you will also be able to switch from one provider to another, based on the company that has the best mobile rates for you.



For more information, please contact JemJem

Wednesday, 26 July 2017

JemJem Releases a Special Discount on Refurbished Apple Products for Students

As the new academic year is approaching, students will be able to save up to $20 on the price of a Refurbished Apple product, when purchasing it from JemJem.com. Helping students make those pennies go a bit further, JemJem has released a special discount of extra $20 on refurbished apple products for students. Continue reading....

Friday, 21 July 2017

Should I Buy a Refurbished iPhone?

There is no reason to say NO. Provided that you get a warranty and bill, refurbished phones are in no way lesser to your friend’s brand new one.

Why should a Refurbished iPhone be your first choice?

The refurbished Apple iPhones are rebuilt and upgraded with the most recent bells and whistles and are generally previously unused. These phones may have been returned for several reasons and generally are still under the manufacturers’ original warranty. For example, an Apple iPhone may have never been used by a customer and was a quality control model that was used to perform various tests and put through several tests at the factory. It would be sold under a refurbished Apple iPhone section instead of the new ones section, even if it was never used.

Refurbished iPhone sellers also usually update the handset to the latest version of the operating system to get it ready to rule.



Cost-conscious consumers who look to upgrade from entry-level smartphones to high-end smartphones can takes best advantage of these products. Moreover, you will feel less hesitation in discarding a refurbished iPhone, if you have your heart set on purchasing a new series of iPhone one year later.

Some Tips to buy Refurbished phones: 

1) Keep an eye on long warranty period:

Some retailers’ offer 30 days warranty, but you can often get 90 days warranty period too on some reputed sites, such as JemJem.

2) Understand credit card protection:

Examine credit card fine print if it offers purchase protection for used products.
Purchase from trustworthy brands:

Buying a refurbished iPhone from JemJem, where all refurbished products undergo rigorous quality check process. It is the safest option than purchasing the same phone from your nearby repair shop. If you are purchasing from a source that is not as renowned, do good research before handing over your cash.

3) Look for the factory settings:

When looking for a refurbished iPhone, it is good to check if the phone has been cleaned of any data of prior ownership. Renowned sellers wipe the memory of the phone and restore it to factory settings. Restoring the phone to factory setting allow the phone to be set to the user's preferences. Be wary of any data that appears on the iPhone that is not stated in a user manual, seems unfamiliar, or refers to previous usage history.

The biggest benefit of buying the refurbished iPhones is that they are cheaper and offer the same premium experience as the new products. There is no hard-and-fast rule made by companies about the discount percentage on these products. JemJem presents refurbished fans with an unusual opportunity. Because Apple’s products are rarely discounted anywhere, savvy students can scan the JemJem’s certified refurbished section and take advantage of the discounts.


At JemJem, every device passes through a certification process to ensure that these devices meet the technical and hygienic criteria prior to sale. It is ensured here that all the refurbished Apple products being listed on the site have been looked over for defects, original factory settings and functional issues.

Wednesday, 12 July 2017

Apple iPhone Latest Model 7 Plus Now Available in Refurbished Collection of JemJem.com

Newport Beach, CA , July 11, 2017 - Today, JemJem announced the availability of Apple iPhone 7 Plus on its premium site. Anyone can now buy a refurbished or used iPhone 7 Plus from this site. Click for more information...

Wednesday, 5 July 2017

Things to Know Before Buying a Used Smartphone

When buying a refurbished smartphone, there are several things you need to keep in mind. Thus, here is a checklist to run through. If any of these listed things aren’t clear, then you need to ask the seller before you buy.


Is the Phone Unlocked?


Smartphones that are locked to a carrier are usually a bit cheaper, so if you are happy on your present network provider, then opt in for a device that is locked to the same provider. Unlocked smartphones, in contrast, are open to be used on any network.

Does the Phone Come with Any Accessories?


It is important to figure out if the phone comes in the original box, with an original charger and cable. You need to know if there are any extras being thrown in, such as headphones, or screen guards. The original box is a good sign that the phone is not stolen and accessories with it confirm that the previous owner has been taking good care of the device and its accouterments.

Has It been Factory Reset?


Even though you are buying a pre-owned phone, you would obviously want it to be wiped clean. Make sure that the previous owner has removed all the personal accounts and look out for the Factory Reset Protection (FRP) feature. If the FRP is not disabled before the phone is sold, then,
If FRP is not disabled before the phone is sold, then, even after a factory reset, you will be prompted to enter the username and password for the last Google account that was registered with the device before you can use it.

Is there Any Physical Damage?


Ideally, you’ll be able to review a good mix of photos before you buy, but it’s worth checking whether there’s any damage that isn’t obvious from the supplied photos. You may also want to ask about water damage before you make your purchase.

Test Your Phone


When your new phone arrives, make sure you test it immediately and thoroughly. Put your SIM in and check how it works, try charging the phone, and test the headphone port. Also watch out for any battery problems. That’s because batteries deteriorate over time and may eventually struggle to hold a charge.


You can try a diagnostic app or use service codes. These are readily available with a quick online search, and you can thus test the battery, screen, and the other few tits and bits. If you find a problem, it is better to isolate it as soon as possible. If you have a warranty, then you can quickly make a claim. If not, you can return your phone and claim a refund.


At JemJem, we understand the doubts customers may have about online shopping, especially when it comes to purchasing a piece of refurbished technology. Will the device arrive as perfect? Will it work as it should? What if there are any issues?


Your satisfaction is our priority. Thus, we back the reliability of our products with a 90-day warranty, a hassle-free return policy, customer service that is ready to help you with any of your concerns, and if any issue occurs, we make sure that our repair service fixes it. We offer more varieties of refurbished Apple products than any other website, and pride ourselves for having an accessible stock that is often available at more than 50% off the retail price of the same product. In fact, with access to the resources to retain a very healthy inventory, we supply our customers with tens of thousands of devices per month – and, as an added bonus, we ship free throughout the United States. Contact us today for any other insights!

Thursday, 29 June 2017

Why You Should Not Just walk into the Apple Store to find the Best Deals on Refurbs?

Applerefurbished products are pre-owned Apple products. As long as you don’t need something brand new, you can save a little bit by buying refurbished Apple Products. We’ve found that refurbished products are reasonable and have minimal problems. Additionally, they are:

·         Fully tested
·         Carefully cleaned and inspected
·         Repacked with appropriate manuals, cables, new boxes, etc.
·         Specified a new refurbished part number
·         Placed into a final QA inspection prior to the sale


How do I know if an Apple Product Is Refurbished?


Apple sets the standard for superiority in personal electronics, and iPad, Mac, and iPhone owners reasonably expect perfection for the premium price they pay. Keep a close look at the warranty as this reveals that whenever anything breaks on your Mac, iPhone, or iPad, Apple reserves the right to repair the apple product using new or previously used parts that are equivalent to new in performance and reliability.

Some Facts about Apple Specialized Refurbished Products


  • You get warranty for the product
  • Eligible to buy extended Apple warranty
  • You get the similar peripherals and software as with new products
  • One drawback of buying refurbished is that you cannot customize the machine you want. But if you don’t mind installing or upgrading software on your own, refurbished is a great option.

Apple Refurbished Products:-


1)     MacBook Pro

Apple Mac Book Pro is one of the most advanced laptops available in the market, but it surely comes with a price tag. This boasts a powerful processor and a hard drive.
Apple’s 2016 MacBook Pro is a sleek and beautiful machine, hence it is costlier.

2)     iMac Products

One can get refurbished Apple iMacs at fairly an affordable price range. All the refurbished iMac Products constitute of refurbished laptops, desktops, notebooks, tablet computing device) come with a 3 month warranty. So, at whatever time a buyer has some doubts about these low-priced iMacs, technical assistance can be availed by just a phone call.

3)     iPads

Many products such as cell phones, digital cameras, computers included in Apple iPad are sold as refurbished device. Today, more and more online stores are moving into the direction of selling refurbished iPad. For some consumers refurbished iPad can be a best deal.
There are a stack of refurbished iPads to choose from the Apple refurbished store, and the company trades all iPad generations except the first-generation.

4)     iPhone

Apple iPhone is one of the electronic products that many people desire to have. If you are desperate for an iPhone, but your budget doesn’t allow you to buy, then buying a refurbished iPhone is a good option, as it can give you many features and helps a lot in saving of your money as well. You can get really good deals on refurbished iPhones, especially if they aren’t in use for long.

5)     Apple Watches

Apple remains the leader in the smartwatch market and there are some other smartwatches with same functionality at lesser price. The only way to save money was a second-hand market Refurbished Apple Watches are not much different from new ones.

6)     Apple TV

The Apple TV set-top box may be a little more attractive for some buyers, as a refurbished version of the device. It has discovered a new way to watch TV, play video games and more with Apple TV 32 GB. The Apple TV with 1080p HD connects you with the App store where you can buy thousands of educational content, games, fitness apps, etc.

Summing Up:

Apple Refurbished products are the items that the customers have returned in the past, sometimes due to problem with the device or they no longer wanted it. Apple takes these products back and make them like new ones, by fixing the problem (if there was), add a new battery, screen and all the required. Buying a refurbished Apple product is not a bad idea.


Looking for best refurbished apple deals? JemJem offers you the refurbished hardware from Apple with best deals at affordable prices. Visit the official website for more insights!